Digital brand for Belgian startup

Lead time

2 weeks


Finance, insurance and real estate


Workero is a digital platform offering creative workspaces in office locations. Our initial challenge was to create the visual strategy and the overall concept for the brand.

We created a striking visual language that made use of iconography, bold typography and strong color contrast to convey the disruptive nature of the business. This was the basis for several materials on which we worked on over a period of several months. Landing pages, newsletters, flyers, slide presentations and banner ads where all part of our long standing collaboration with Workero.

When Workero, a PropTech startup, was founded in 2017 I needed a brand identity and a corporate presentation. Plug-it – again – delivered, and how… We asked them to take their ideas to the next level and to come up with a website design, landing pages, newsletters, ads, etc. The team designed and implemented the visual strategy for the whole concept and brand, laying the foundation for what we still work on with them 4 years later.

Dirk Paelinck, CEO, Workero

“I love working with Plug-it:
– The team is always flexible and never misses a deadline, even if we give a strict one 😉
– The work delivered is always of the highest quality and always very visually pleasing (I really feel like you take our ideas to the next level)
– Our contact is very efficient and they always respond very fast”

Nina De Thaey, Workero

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