Challenge

The Portuguese Society of Cardiology (SPC) needed a new website. It’s an invaluable communication tool with doctors, medical students, the general public and the old application simply wasn’t cutting it.

Strategy

This is a content heavy website: from meeting and conference agendas to official publications, from scientific papers to informational videos, everything had to coexist in a harmonious way, without cluttering the user experience.

Furthermore, everything had to be editable through a back office (built with WordPress), which made it harder to create the number of page variations we felt we needed to design.

Design

Through the use of a block-based design approach, we ended up achieving this variability by giving the website administrators the ability of creating pages themselves, block by block. This flexibility allowed a complex site to feel lighter and clearer, putting forward the information key users needed to access the most.

The Destination

The ultimate guide on how to get married in Portugal

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