Portugal Happens is an online marketplace where tourists preparing their visit to Portugal can discover and enquire unique touristic experiences in Porto, Lisbon and the Algarve. The website was designed and developed from scratch in the second semester of 2019 and was live in the first trimester of 2020.
This was not an e-commerce website, but it had a sort of cart, called My Trip, where visitors can build their vacation schedule; it also had an experience catalog – organised by categories – list and detail pages and pricing, so it shared many aspects with a web shop. Our intent when designing the project was to not make it look like a shop. We’re selling services, not products, and we wanted the booking experience to feel as personalised as possible.